How to Write a Metin2 Server Description That Wins Players Over

Your banner brings players to your server page; your description is what gets them to sign up. A good Metin2 server description answers the questions in a player's head before they ask and gives them confidence. Here's how to write the short and long descriptions, with examples and a template.

What do players look for in a server description?

When players open a server page, they look for quick answers to a few questions. If your text doesn't answer them, they close the page and move on to the next server:

• What type of server is it, what's the level range and when does it open?
• Does progress take hard work, or is it fast?
• Which systems are there, and how's the Pvp balance?
• What's sold in the item shop, and can you buy power with money?
• What's done against cheating, and where are the rules written down?
• Who do I contact if I run into a problem?

We collected the criteria players use to choose a server in our 12-point checklist. Going through it from a player's point of view before you write makes the job easier.

Short description: convince in 160 characters

The short description should be between 130 and 160 characters. It's used as your server page's description that can appear in search engines, and if the long description is left empty, this text is shown on the page too. So it shouldn't be an empty slogan but a small summary.

The formula that works: type and level range + your two strongest features + one concrete fact (such as the opening date or anti-cheat protection).

• Strong example: "1-99 Oldschool: a hardwork-based economy, weekly guild wars and an item shop that sells no power. Anti-cheat active; we open on the evening of October 25."
• Weak example: "The best server is here! Everyone's playing, so come join us, big rewards are waiting for you." This text stays under 130 characters and doesn't give players a single concrete fact.

A template for the long description

The description can be up to 2,000 characters per language and can be formatted with the editor's heading and list tools. Follow the order below and players will quickly find what they're looking for:

1. About the server: Type, level range, opening date and time. Two or three sentences of introduction are enough.
2. Rates and progression: Clearly state the experience, Yang and item drop rates, and whether progress takes hard work or speed.
3. Systems: Since rates and systems can differ on Pvp servers, players want to hear about them from you. List which official systems, such as Dragon Stone Alchemy, shoulder sashes or the biologist quests, are enabled, and which ones you've added yourself.
4. Pvp and events: When guild wars, tournaments and regular events take place.
5. Item shop: Be honest about what's sold and what isn't. If you don't sell power, be sure to highlight it.
6. Fair play and support: Anti-cheat protection, the page with your rules, your Discord link and your support hours.

Rules of persuasive writing

• Be concrete: Instead of "amazing systems", name the systems; instead of "fast progression", give the rates.
• Be honest: Don't promise a feature or reward that doesn't exist. That's against our Membership Agreement anyway, and players notice quickly.
• Talk to the player: Instead of "Our server offers the following features", use direct phrases like "Here's what awaits you when you start playing".
• Keep paragraphs short: Long blocks don't get read. Two or three sentences or a short list under each heading is enough.
• Avoid exaggeration: All-caps sentences, strings of exclamation marks and phrases that badmouth other servers raise suspicion instead of trust.
• Fix typos: A sloppy text gives the impression of sloppy management. Have a friend read it before you publish.

Keywords and other languages

In the Keywords field, enter words that really describe your server, separated by commas: type, level range and standout systems. Adding unrelated popular words or the names of other servers costs you trust.

You can write your description separately in the Turkish, English, German, Romanian and Polish tabs. If you welcome players from other countries, really translate the text into these languages; pasting one language's text unchanged into the other tabs tells a player who speaks those languages nothing. In the Supported Languages field, only tick the languages you actually support.

Keep your text up to date

Once your launch has passed, change the "we're opening" wording, add the new season and systems, and remove features you've dropped. When you update the text, bring your banner in line with the same message. On the new servers list, look at the pages of servers that open around the same time as yours, and honestly judge whether your text is clearer than theirs. If you haven't added your server yet, start on the add server page, and to plan your description together with the other steps, take a look at our server promotion guide.

Frequently asked questions

Where does the short description appear?

It's used as your server page's description that can appear in search engines. If your long description is empty, this text is also shown on the server page.

How many characters can I write in the description?

Up to 2,000 characters per language. The short description, on the other hand, should be between 130 and 160 characters.

Can I use another server's description as a model?

You can take inspiration from its structure, but don't copy the text. Players spot copied text right away; besides, you're responsible for making sure the content you add respects the rights of third parties.

How often should I update my description?

With every new season, after a big update or when your opening date changes. An outdated text makes players think the server has been neglected.